One thing I try to teach at my seminars/lectures is to spend as less money as you can on marketing online. Then you get "HOW IS THAT POSSIBLE?!" it is possible by many different ways, you just have to do your homework. The best resource is social sites: facebook and twitter leading the cause. set up fan sites on Facebook for your business and constantly tweet the goings on of your business through Twiiter. The best thing is it's FREE! To read more into social marketing go to your book store and specifically the marketing section and pick up books about social marketing. Once you start reading these books...you will start having A LOT of AHA MOMENTS I guarentee.
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